Today the RSPB launches its Giving Nature a Home campaign. 

We want everyone to give nature a home in their own gardens or communities. This is good for garden wildlife, good for people and will evolve into a growing force that demands action from others in society.

The State of Nature report has been a wake-up call for all of us. Despite the best endeavours of conservationists and progressive parts of the landowning and business community, nature remains in crisis.  60% of species for which we can assess trends continue to decline. The findings of this report are remarkably consistent with the UK National Ecosystems Assessment of 2011 which showed that 30% of the services that nature gives us for free are continuing to decline. 
 
Whether for moral or utilitarian reasons, if we want to be the first generation to pass on the natural environment to the next in a better state, halt the loss of biodiversity and begin its recovery by 2020, then we all need to rethink our collective strategies. Our current efforts are inadequate.

The pressures on nature are growing. These four horsemen of the environmental apocalypse (habitat destruction, non-native invasive species, over-exploitation and pollution especially climate change) are driven by a growing population consuming more.

To win, we need change.  But there is hope. There has to be.  In your vision of a world richer in nature, imagine this: birds and other wildlife are no longer declining.  Nature is being restored and is enriching people's lives.  We have a world where clean air and water are guaranteed, in a stable climate, with rich and varied wildlife and a robust, sustainable economy.

Ultimately, we need to end the battle for ecological space between humans and the millions of other species on which we share this planet. Instead, we must create the conditions for harmonious and mutually beneficial co-existence. We need to decouple growth from unsustainable exploitation of the natural world. The value of nature needs to be reflected in economic thinking, decision-making, models of governance and in scientific and technological advancement.

However much we want these changes, they will not happen overnight.  In the short term, the guiding philosophy for all of us should be, in the words of Richard Mabey, to DO NO HARM and to make things better.  All parts of society can play a role and help give nature a home...

Politicians: Think about the planet when you make big decisions about where to invest and where to make cuts. Make it easier for people to do the right thing and stop bad things from happening. Create institutions that are free to do what nature needs and are immune from political interference. MONEY, LAWS and INSTITUTIONS all need to work harder for nature. As an electorate we will be intolerant of politicians that fail wildlife or renege on their commitments.

Landowners: Manage your land with wildlife in mind. We want more farming heroes who dedicate more of their land to nature and who ensure that food production does not come at the expense of wildlife.  Award-winning wildlife farmers like Henry Edmunds need to become the norm. Support Conservation Grade, which ensures that farmers are paid a premium for the food they produce. 

Businesses:  Find new ways to make a profit without trashing the environment.  United Utilities gets it – they know their business model depends on well managed water catchments. Get it right and you’ll save money, deliver a high quality product and help recover threatened wildlife populations. CEMEX gets it – they are restoring their sites to become fantastic places for wildlife. Make investment in improving the wildlife value of land the norm and prioritise investment in the greening of your supply chains.

Developers and local authorities: Make space for nature and encourage sympathetic development on land and at sea, in harmony with nature. As a society, we will continue to be intolerant of developments which sacrifice our finest wildlife sites, depriving us and future generations of beauty, wonder and our own natural assets.

Environmental NGOs: Let’s work smarter together. Let’s be committed to ensuring that our collective actions are greater than the sum of our parts. The State of Nature launch was just the start. Let’s work together wherever we can.  We are stronger together and we will prove it through our actions.

All of us: Let’s give nature a home in our gardens and our communities and in the wider landscape - wherever we feel we can make a difference. In the aftermath of the State of Nature Report, some of us said (see here) that we want the campaign to inspire more people to make a difference in their own lives and where they live. 

The RSPB has decided to invest resources in a campaign to do just that, reaching new audiences in different ways. While there is a risk in doing this, the prize is potentially enormous. If enough of us take action for wildlife at home, we may take more interest in wildlife in our communities and in the wider landscape. Imagine what we could do if we turn that concern into an unstoppable demand for greater action by others.

And the RSPB? Our conservation strategy is clear: we will do whatever it takes, with others, for ever... to stop common species becoming rare and threatened species from going extinct. 

Image credits: Orchids by Andy Hay (rspb-images), Heath fritillary by Jackie Cooper (rspb-images.com), Frogs welcome by Eleanor Bentall (rspb-images.com)

  • Excellent news you are doing this. Much of my art practice relates to natures interaction with society. I have a series as yet unpublished and not yet exhibited, involving natures struggling cohabitation within cities. I will soon show works involving the common frog, alpine newt, snails and several types of insect in order to raise peoples awareness of these most important issues. www.experimenter.eu/201206_p_complexmegadisaster-arttakestimessquare.html  is the only published work so far relating to environment-culture.

  • Martin - great blog and I admire the identification of the four horsemen at the opening. Too often I think we shy away from identifying and calling out the root causes of nature's woes.

    The most important part of your blog, for me, is this bit:

    "If enough of us take action for wildlife at home, we may take more interest in wildlife in our communities and in the wider landscape. Imagine what we could do if we turn that concern into an unstoppable demand for greater action by others."

    If this is the key step, does the RSPB have a strategy from moving people from taking action in their gardens to becoming campaigners and advocates for a world richer in nature and to becoming conservationists in their wider communities and the wider countryside? How do we turn this risky 'may' into a definite 'will'. For me, changing our gardens is a small first step that won't save nature. But it's using this first step to create a movement for nature that's going to save it.

    Finally, I don't have a garden I can own or manage - what can I do for nature (I'm already an RSPB member)? The Giving Nature a Home website isn't very detailed on this.

    Overall though, good luck for what is an ambitious and exciting campaign.

  • Peter, That is a pity you didnt get to go, as I stated above what was missing was a bit of grittiness to the proceedings rather than the converted talking to the converted.  It wasn't really as you envisaged; yes it was a bit 'luvvy' in places but at least they were thinking about it.   Average of over 40 probably, but only just and I would have liked the hundreds of students outside playing volleyball to have been there to put their views across.  Some of us by virtue of time spent on the planet are older and can't help that and a lot in that room had over the years spent time trying to stop this decline (I suspect some hadn't).   I strongly suspect we both grew up in the same area over the river and I can understand your views.

    As far as equity and justice; to be fair it wasn't mentioned just once but on several occasions; austerity and the ability to act does seem to adversely affect those struggling along already.

  • I have to say that I did nt go to the Bristol debate although I live in Bristol. I was too tired after work. I wanted to go but it was sold out and I suspected that it would be a bunch of prosperous middle class people, probably over 40 mostly, with a house and wacking great pension who have watched the carnage accumulating through their lifetime. It was suitable perhaps to be addressed by Simon King who has, to my knowledge, only ever signed a petition to stop the badger cull;  a lifetime of silence on environmental issues rewarded by the Presidency  of the Wildlife Trusts..... thats the power of the "impartial" media. I would have been in conflict I feel with the mass of opinion that probably never mentioned equity/justice once.

    The Nat Hist Unit lot probably all commuted in by car some 30 odd miles, one way, from the Levels which broadly describes the silent values that they have promulgated. I went and sat on my allotment, had a smoke and cup of tea , bemoaned the deer damage to my crop and listened to the blackbirds. That was lovely.

  • my garden has been a home to nature for years, not just starting now, approx. 700sqm of haven for wildlife, ponds, trees, bird boxes, hedgehogs, various insects the list goes on, I live in a town centre location (less than 5 mins walk from centre), I keep seeing everyone talking of decline, in my garden, life is booming, Martin, if you are ever passing you are welcome to take a look around